TURN QUEEN'S STUDENTS INTO REGULARS.
Off Campus is a free daily game made for Queen's students: five quick rounds about their school, then a prize spin. When they land on your spot, they win your offer, and they walk in to use it.
KINGSTON'S BIGGEST CROWD IS RIGHT HERE.
Sources: Queen's 2025-26 enrolment report · Deloitte impact study for Queen's (2022) · Pion (Student Beans) Gen Z research
REACHING STUDENTS IS HARD. WE MADE IT A GAME.
What usually happens
- Flyers and posters get walked past.
- Instagram ads get skipped in half a second.
- Coupon sites send one-time bargain hunters and take a cut of every sale.
With Off Campus
- Students earn your offer by playing, so it feels like a win, not an ad.
- They play every day, so your name is in front of them every day.
- You set the offer and the limits, and we never take a cut.
FOUR STEPS. ZERO WORK FOR YOU.
- You pick an offerStart with the student deal you already give. Add a bigger prize if you want to be seen more.
- Students play the dailyFive rounds about Queen's. Score 2,500 out of 5,000 and they unlock the prize spin.
- They land on youSpin one picks the spot, spin two reveals your prize. Your name front and centre.
- They walk inThey show the code at your counter, staff tap redeem, done. You see it in your weekly report.
MORE THAN A DISCOUNT. WE MAKE YOU KNOWN.
Getting students in the door is the start. Here's every way Off Campus puts your spot in front of Queen's.
A spot on the daily spinner
Every student who unlocks a spin sees your name, logo and offer fly past, every single day.
Your own card on the Prizes page
What you give, plus buttons to your website and Instagram. Every click is counted for you.
A round all about you
Once a month the daily features you: a Survey Showdown board like "Name a drink at your spot", or your storefront as the Drop the Pin photo, so students learn exactly where you are.
Winners post you
Winners who post their prize and tag you get it doubled. Real students putting your spot on their story, in front of their friends.
Instagram and TikTok features
On @offcampuskingston: a launch post with every founding partner, a "Spot of the Week" feature, and winner shoutouts.
Ask Queen's anything
Thinking about a new item or new hours? We put your question in a round and send you real answers from Queen's students.
The January Cup
Queen's vs Western, our biggest event. Founding partners are on the prizes and the promo.
A counter card
A print-ready QR card for your counter. Customers play while they wait, and come back to use what they win.
A weekly report
How many students landed on you, clicked, won a code and walked in. Plain numbers, every week.
START WITH WHAT YOU ALREADY GIVE.
The 10 or 15% you already give. Now students actually hear about it.
COSTS YOU: NOTHING NEWA free cookie with any coffee, a free side with any meal. They still pay for the main thing.
COSTS YOU: PENNIESOnly works Monday to Wednesday, 2 to 5. Turn your emptiest hours into your busiest.
COSTS YOU: EMPTY SEATSA free room for 4, two free entries, a free crewneck. You pick how many. This is what students screenshot and share.
COSTS YOU: YOU DECIDEBigger prize, more spins. Spots with better offers come up more often on the spinner and sit higher on the Prizes page. Everyone's competing for the same students, and the best offer wins the most of them.
Every winner gets the same deal: post your prize on your story, tag the spot, and we double it. For the cost of one extra coffee, you get a Queen's student showing your spot to all their friends.
YOUR OFFER, YOUR RULES.
- Set a weekly capNever give out more than you planned.
- Pick days and hoursOnly weekdays, only afternoons, whatever works.
- One per studentEach code works once, with a live clock so screenshots don't pass.
- Nothing for staff to learnLook at the phone, tap redeem. Ten seconds.
- Change it anytimeNew offer, pause for exams, back in September. One message.
- No cut of your salesNo commission, no card fees, no contract.
EVERY CLICK, CODE AND VISIT, COUNTED.
Codes redeemed by day. Example of the report you'd get every week.
ONE COFFEE SHOP. ONE GYM. ONE BAR. FIRST COME, FIRST SERVED.
To make every spot worth it, founding partners get their category to themselves at launch. Once a category is taken, the next business in it waits for an opening.
GET IN BEFORE JANUARY.
You only cover the prizes students win. No contract, no commission, cancel anytime.
- Your category, locked for launch.
- Your logo on the launch posts and the January Cup promo.
- The founding rate, kept after your free month.
- First say on new features: tell us what you need and we build it.
GOOD QUESTIONS.
What does it cost?
Your first month is free; you only cover the prizes students win. After that it's a flat monthly fee that we set together with founding partners, and founding partners keep the best rate. We never take a cut of your sales.
Do I need an app, a tablet or any tech?
No. Students show the code on their phone. Your staff look at it, check the live clock is ticking (so it isn't a screenshot), and tap redeem. That's it.
What stops people from cheating?
Each code works once, one per student, and it shows a live clock so a screenshot won't pass. You also set a weekly cap, so you never give out more than you planned.
What if too many students show up?
You set how many codes go out each week and which days and hours they work. When they're gone, your spot rests until next week.
Will this just bring in bargain hunters who never come back?
That's the big problem with coupon sites, and why we built this differently. Students earn your offer by playing a game about their school, they play every day so they see you every day, and the best offers are "free with purchase" or slow-hour deals that bring in paying customers. Your weekly report shows how many come in.
Who plays?
Queen's students. The game is about Queen's, made for Queen's, and promoted through Queen's student channels. We launch at Queen's in January.
Can I change my offer or stop?
Anytime. No contract. Message us and it's changed the same day.
Who's behind Off Campus?
Josh Crane, building games for Ontario university students, starting with Queen's. Message him directly on Instagram at @offcampuskingston.
LET'S PUT YOUR SPOT IN THE GAME.
Tell us who you are and what you might offer. Josh will message you within a day to set it up. No commitment until you say yes.
Rather message? DM @offcampuskingston on Instagram